The Coachella Valley Journalism Foundation’s mission is to promote and support sustainable community journalism in the Coachella Valley.
How we work
The non-profit Coachella Valley Journalism Foundation identifies needs in the local journalism ecosystem and seeks grants and donations from individuals and foundations to fulfill those needs. The CVJF is a 501(c)3 organization, and all contributions are tax-deductible. The organization is composed of an all-volunteer board of directors.
Why we exist
A free and vibrant press is one of the cornerstones of democracy. Local news outlets inform the public, hold elected officials accountable, and provide a forum for civic debate. As Walter Cronkite said, “Journalism is what we need to make democracy work.”
The traditional business model of local news outlets — newspapers, TV broadcasters, and radio stations — has been disrupted by technological advances and battered by economic downturns, including the COVID-19 pandemic. In some cases, corporate interests have neglected or stripped away resources from local news outlets, diminishing the quality and quantity of their work.
The Coachella Valley Journalism Foundation aims to improve and expand the work of news organizations in the Coachella Valley in service to the community and in defense of our democracy. In the process, we hope to help create new, sustainable business models for local journalism.